Positioned at major road junctions where the flow of traffic is intense, the billboards seem to be the major attraction to road users.

These boards carry messages in Cameroon's two official languages (French and English), announcing the competition and supporting the Indomitable Lionesses. Photos of the competing teams also feature on some of the billboards.

The Head of the Communication Unit of the Organising Committee of the 2016 Women AFCON, Jean Lambert Nang says such is Cameroon’s own way of making the country vibrate to the colours of the competition.

Jean Lambert Nang however noted that the Confederation of African Football (CAF) and the official sponsors of the competition are also expected to beef up the existing expositions.

The 2016 AFCON fever heightens as the billboards stay omnipresent especially within cities hosting the different matches.